Parallax Scrolling Allows for an Enhanced Viewer Experience

October 29th, 2014

Originally a technique used in 2D video games, the “parallax” creates the notion of depth and movement through simple illusions between background, object and foreground. Web designers first began incorporating parallax scrolling in 2011 using HTML5 and CSS3. Since its acceptance by the World Wide Web, the parallax website has been named one of the TOP web design trends of 2014!

The parallax scroll allows for the creation of a dynamic, interactive user experience.

Responsive Design Websites Make Web Browsing Easy on Any Device

October 10th, 2014

The variety of platforms, browsers and devices on the market today offer interested clients numerous ways to access your website. The challenge is to design your website to be compatible across any of these device formats while maintaining brand compatibility and optimal performance.

Landing Pages Boost Profit and Measure Marketing Success

February 15th, 2014

A Landing Page is an Internet tool specifically designed to track the conversion rate of site visitors into sales leads.

QR Codes Establish Creative and Efficient Advertising Opportunities

February 10th, 2014

The Quick Response (QR) Code is designed to promote the sharing of information in a way no other code matrix has before. With the help of easy-to-use scanning technology, the QR Code quickly and effortlessly transforms an indecipherable hieroglyph into useful data or link. Whether the motive for a code’s creation is to promote a business, provide additional information, or even creatively enhance an experience, the opportunities this technology offers are prolific.

Content Delivery Networks

November 29th, 2013

To understand the benefit of a Content Delivery Network (CDN), one need only to consider speed and security. What makes your website valuable to both your business and your customers, is the content. What maintains the value of your content is the security network that protects it and the speed at which it is delivered. The Internet is infested with viruses, spam, and other toxic hazards looking to disturb your website.

Revive Sales Through Brand Renewal

May 25th, 2012

Cornerstone Construction of Seattle is using the introduction of their new logo as an opportunity to attract new customers and motivate past customers to take a fresh look at their new services. Cornerstone is well known in Seattle for underground utility excavation and their new pipelining business is just getting started. To build momentum for that new service, they chose to draw more attention to Cornerstone as a company and promote pipelining as a new value proposition.

What is Search Engine Optimization, SEO?

May 25th, 2012

What's the use of having an informative and compelling website if no one can find it? We all use search engines like Google, Bing and Yahoo to find information and direct us to informative sites. The implementation of techniques used to make a website appear near or at the top of the search listings is called Search Engine Optimization or SEO.

Search Engine Optimization is divided into two, distinct areas, on-page and off-page optimization.

Five SEO Tips That Make A Difference

May 25th, 2012

1. Write and submit press releases
Make sure that the press release contains your keywords and a link to your website. Submit to free sites such as http://pr-inside.com, http://www.free-press-release.com and http://www.prlog.org.

Three More Tips For Better SEO

May 25th, 2012

1. Submit to high-page-rank web directories
Produce one-way links to your site through directory submissions. Here's a link to a list of free directories: http://marketingscoop.com/website-directories.htm. If your site has been submitted to Google, Yahoo and Bing as part of your website development process, then you won't need to submit to those directories again.